Impact of meta ai on accounting firm performance: implications for the hospitality business in Nigeria

Authors

  • Martins Ajueyitse Otuedon Department of Business Education School of Vocational Education College of Education, Warri, Delta State Nigeria Author
  • Gloria Ekemena Okonkwo Department of Hospitality and Tourism Studies Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Samuel Ejiro Uwhejevwe-Togbolo Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Austin Onome Amughoro Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Festus Elugom Ubogu Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Prince Efanimjor Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Elizabeth Noyenim Atube Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author
  • Tedlyn Akpevwe Etu Department of Accounting Faculty of Management Science Dennis Osadebay University, Asaba, Delta State Nigeria Author

DOI:

https://doi.org/10.62486/agma2025138

Keywords:

Meta AI, Accounting Firm, Hospitality Business, ChatGPT, Nigeria

Abstract

Meta AI created by Meta Platforms Inc. has been a major force in improving accounting firms' performance. The Meta AI, is used in numerous industries, including accounting professionals, the Mata AI has the potential to revolutionize business operations and service delivery. Thus, Meta AI has the potential to streamline repetitive procedures in accounting, strengthen data analytic skills, and facilitate better decision-making. The study acknowledged that accounting firms can leverage Meta AI for a variety of purposes. Firms that use Meta AI technologies from the outset of their business cycle stand to benefit from a competitive advantage. Thus, the association of the Meta AI in the hospitality business will create enhanced efficiency in the way the hospitality business is engaged and will improve their decision making in terms of forecasting their future cost and customer loyalty to a reasonable extent. The study concluded that the incorporation of Meta AI into accounting procedures is a revolutionary development that improves corporate performance by lowering costs, increasing efficiency, enhancing data analytic skills, and providing better client service. These developments particularly benefit the hospitality sector by streamlining operations, improving decision-making, increasing compliance assurance, and fortifying bonds with financial partners.

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Published

2025-01-01

How to Cite

1.
Ajueyitse Otuedon M, Okonkwo GE, Uwhejevwe-Togbolo SE, Amughoro AO, Elugom Ubogu F, Efanimjor P, et al. Impact of meta ai on accounting firm performance: implications for the hospitality business in Nigeria. Management (Montevideo) [Internet]. 2025 Jan. 1 [cited 2025 Aug. 23];3:138. Available from: https://managment.ageditor.uy/index.php/managment/article/view/138